EUROHEMP is an e-commerce site dedicated to selling finest extracts from phyto-cannabinoid & terpene-rich, Heirloom European Hemp Cultivars. Which are stocked across Europe and beyond. They are experts, producing the finest organic products through advanced distillation and C02 extraction to offer a range of unparalleled Hemp extracts. They like to push boundaries, they love to research new ways of extracting and utilising one of Natures Finest herbs.
WHAT WE DID
With a three key strategic approach the campaigns were rolled out to produce connections across Europe.
Stage One: Social Media Posting across Linkedin, Facebook, Twitter and Instagram. This stage also included outreach on Twitter and Instagram to gain brand awareness and engagement with influencers and distubutors.
Stage Two: Website articles to showcase European Hemps authority on CBD oil in the industry.
Stage Three: Linkedin Outreach introducing the MD and also the products to distributors for CBD Oil.
The aim was to gain a multifaceted approach to all digital components. The social media campaigns produced brand awareness and traffic to the site, whilst also giving potential connections on Linkedin an informative company reference to the any research on the connection requests.
The overall brand awareness and site traffic was dramatically improved using the skills present in our development team.
We then set about gaining high quality connections pointing to the core landing pages, by outreaching to influential websites and bloggers in the lifestyle sector. They were keen on writing about the products on offer as well as the various health benefits which could be made from them - An aspect where we had to comply with MHRA guidelines, our restrictions for any direct campaigns included any medical or health claims.
European Hemp increased revenue and built a CRM that includes leads already 'warmed up' from the Linkedin campaigns generated. We continue to work with European Hemp. Genrating leads and sales through strategic campaigns that inform and entice the consumers and distributors.